What is a trademark
Trademarks, service marks and trade dress
Strength of trademarks.
Non-traditional trademarks.
Common law trademark rights
State trademark registration
Federal trademark registration
Application process
Office actions
Oppositions
Cancellations
Post registration deadlines
Foreign registrations
Why register abroad
European Community 
First to register jurisdictions
Madrid Protocol
License recordation
Infringement
Trademark exhaustion
Border protection of trademarks
Building a trademark portfolioSeminar_program_-_trademark_basics_files/PRESS%20RELEASE%20-%20Francesca%20Russo%20joins%20ETLAW.htm

This seminar tries to give a general introduction to trademarks.  It is intended to provide a somewhat broader but still basic understanding of trademark rights and trademark strategies.  The goal is to provide the lay person and the non-IP practitioner with the ability to identify opportunities and dangers in developing a trademark portfolio.  Seminar level BASIC.

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